a couple of years ago Android operating system not only was the leading mobile platform in terms of market share, but suspiciously began to debut in new types of products like simple computers, and strangers hybrid phones, tablets and laptops. But considering the booming market for mobile gaming that began to generate much money, the next logical step was to see an ideal proposal for gaming based on a mobile system. Everyone wanted to make money with mobile games, and really the idea was not bad, just was not the right time .
OUYA born with a boost, but the market was not ready for this kind of consoles
So OUYA was born directly Kickstarter , the popular crowdfunding platform (or joint financing drip) who claimed to be the ideal solution for Android gaming desktop console based on Android , and the idea thrilled the audience. And it OUYA born thanks to the will of people like Julie Uhrman, a veteran in the game industry, and promised much, so you simply rained money to the campaign.
Over eight million received OUYA and months later it started shipping the first units for backers (people who gave money on Kickstarter), and the result? Not what they promised .
But this does not mean it is a bad product OUYA (although initially it was, to have a full system failures and a poor catalog of video games), no, I mean that the market not understand a product as OUYA, so now is not a good idea . To understand this, the better I will develop my approach.
Few knowAndroid consoles
First of all clarify that if I mention it not because I OUYA concerns only OUYA, but for being the pioneer in this regard. Today there are several Android consoles that personally make me very attractive, as it OUYA (of course) or NVIDIA Shield. And the trend of such consoles will not stop. During CES 2014 , for example, we could witness the filing of the Android console Huawei Tron . Manufacturers want to continue investing in this trend.
But as I said, the problem is that the market is not ready for this product, do not understand and accept it as a viable option to consoles “triple A”, or a good PC for video games.
I think there are only three types of groups when it comes to Android market for consoles:
technology geek and mobile
That
aficionado and lover of technology and Google’s mobile platform, which sees these consoles from the point of view of what it means for the Android operating system , showing new possibilities and how no, potential beyond mobile. Of those who hear or see writing type things:
“Great! A console with Android which is proof of its potential, even for games and thanks to be open and free.”
such statements, but that, while Platform defend to the hilt, really do not buy consoles
.
that sees beyond
“an Android console”
The second type is one that sees Android consoles without limits, beyond catalogs, beyond its software advantage and the real benefits of their ecosystem. That lover emulators that does not mind tinkering with a software OUYA then there relive classic SNES, NES, GameBoy and stop counting.
This is the strongest public as OUYA consoles, and I include myself among them, who think listening Android ROMs, emulators, media centers, customize the console and install anything on it. It is a loyal, in fact, everyone I know with OUYA will meet this profile.
But the vast majority do not. The vast majority of the public is a basic user.
Those who do not know or do not understand Android consoles
majority, we have the traditional public does not understand the product, you do not understand who is targeted far its possibilities.
public thinks that being a console only Android can play titles like “Angry Birds”, ignoring their true potential today. For example, OUYA already has a catalog of attractive games, especially for fans of retro games ; fantastic titles like Spanish developer “Locomalito”, or even the ability to play the old Final Fantasy. NVIDIA Shield, meanwhile, has the ability to stream from a PC video game to use as an extension.
PS Vita TV offer much more than an Android console them $ 99
But this is not enough, the average user searches simplicity of use, and catchy titles. In an Android console there is no Call of Duty or Forza, much less a Mario (at least not officially). There is no way that these consoles currently compete with a PlayStation, Xbox or Nintendo.
And last but not least, we have the birth of PS Vita TV , which promises to bring the entire catalog of PS Vita games, and more, directly to a TV for the same $ 99 the OUYA costs. Not to mention PlayStation Now , the streaming video game service that will Sony PSOne games, PS2 and PS3 at the same Vita TV $ 99 (for a subscription, of course). Vita TV may not be available outside of Japan for now, but when I get to Europe and USA have a big impact. Sony realized a possible future threat of cheap consoles with Android operating system, and its commitment to PS Vita Now and the TV itself is pretty groundbreaking.
future consoles Android
But there always will be. New technologies that could really change the field of Android in games ahead. The era of 64-bit mobile processors (which already exist in the past iPhone and iPad, but not yet Android) approaches. Intel already prepared your system, and I’m sure many more will follow.
Provide a mobile platform, free and open This potential opens many doors. While we will continue to improve with GPUs more powerful games. NVIDIA already showed their new mobile graphics, K1 Tegra , are very close to reach the Xbox 360 and PlayStation 3. Can we not assume that one or two years will have passed these pointers games consoles and see the style of GTA V ( say for example ) in these consoles? Mobile technology is evolving very fast way.
Maybe the Android Market consoles today is not anything relevant, but with the most recent technological advances in the art games and consoles will evolve same scale. Companies like OUYA, NVIDIA, Huawei or GameStick makers should just be patient, and secure the two most important aspects: developer support and maintain a low price
.
No comments:
Post a Comment