Works for a social cause while you walk – The Universal

Bitwalking and Nokia announced their collaboration to launch its first fundraising campaign digital for a social cause in Latin America.

The event "Nokia-Bitwalking, walk with a cause" will take place from 17 to 20 October and will be open for all the Android users in the countries of Latin America.

With Bitwalking anyone can generate money walk: W$ (Walking Dollars, or "$ mobile"). You only need to download the app Bitwalking on Google Play (dl.bitwalking.com) and join the event from Nokia.

the end of the campaign, the platform for events Bitwalking be added to the steps of all participants to generate W$ and Nokia will become the sum obtained from W$ to us dollars to donate to education projects with computers and devices Keepod for students in Latin America.

Nokia is the first to partner with Bitwalking that uses the events platform of Bitwalking, which was launched globally last week. The platform features a dashboard that will provide real-time analysis and updates of the progress of the campaign and will be available to all in bitwalking.com/nokia-walk and in the stand of Nokia at the event of telecommunications Futurecom, which will take place in São Paolo.

"This vote of confidence from Nokia is an important step to achieve the vision and the plan of Bitwalking. W$ Bitwalk is a currency for all, and in the present scenario, the technology by itself is not sufficient to benefit all. The new Platform of Events Bitwalking encourages participation and the use of the app for a social cause," said Nissan Bahar, CEO of Bitwalking.

"Our sustainability vision is to invent, design and deploy technologies that make a real difference in the lives of the people, taking responsibility for the impact we can make in the world. Through this initiative we will be able to change the lives of hundreds of children through the combination of technology and a daily activity for a social cause," said Dimitri Dilliani, Director of Nokia Latin America.