Monday, June 24, 2013

Why Nokia can remain interesting for Android? - The Android Free

android-nokia_lumia_920

One of the things that cause disease in the world of smartphones is the possibility that Nokia give budge and Embrace Android operating system for some of their phones. Why has not it happened yet? There are many reasons behind it, but the real question to ask is why would interesting for Android? I’ll try to answer that question and some more in this opinion. Here we go …

Why Nokia does not have an Android phone?

This question may be easier to answer but has a history. Long ago, when Android began to have some importance in the mobile world, Nokia continued to lead all markets except the U.S. , which was dominated by Apple’s iPhone, and Venezuela, with Blackberry to the head.

At that time, began to speculate that Android, being the first operating system with some power multi market penetration (Windows Mobile was left half) could be interested in that most manufacturers will have Google, but Nokia did not see Android as an opportunity, but as a competitive disadvantage, not adhering could be the differentiator that needed , because after all, they were the ones who took higher revenue to the expansion of the mobile market, which really made possible its extension, at least in Europe and parts of America, showcases real world.

nokia-lumia-900-running-android-4.1

were too special to do the same as Samsung, HTC, LG … And in part they were right. The others tried to catch him, why would do the same as others? Hardware based? Only Carl Zeiss optics and their cameras was enough? No, Nokia was much more than that. “That’s for Asians”.

The problem is that they read the world upside down. The population across the Earth tended to globalize, in all aspects, and the choice of smartphone was no different. He demonstrated the iPhone, but is that before they proved themselves. You could have a very rich portfolio with telephones in all ranges and prices, but the most commonly seen were always the same: 5110, 3210, 8210, N95 … People wanted (and want) so you have your neighbor, neither more nor less. If you can get over it the better, but to tie it. Jealousy is very bad.

Nokia

What was better? No. I do not. What contributed an extra? Hardware. Nothing at software, Symbian obsolete smelled everywhere , the problem is that the hardware without software is spoiled attractive in a market-oriented technological consumerism. So what I wanted to avoid was his conviction, and to a greater extent than they would have if they had gone to draw. They left a beautiful space to Samsung, which is the “Nokia” Korean for its wide portfolio of possibilities.

After

have had multiple opportunities to turn back, but directly, have refused. Whether stubbornness or understand that they are still too special (which they are). The fact is that Microsoft came up with a very attractive proposition: you neck and you saved me saved me, I give you money if they were to ban, you give me market penetration for Windows Phone. The problem may be in that took forever to make that decision, and at this time if you go two quarters, you demodé .

Why

would be an interesting move for Google?

Nokia is still Nokia . The problem is that if you ask me, I will say that in my youth I had only nokias , if you ask my little cousin says he knows what that is. You may know more about Chinese brands on Nokia. They have lost a generation and that is very serious today, but there is still gap in the market.

grandmother cell Specifically still possess large segment . I affectionately call him “segment mothers” (I think amply self-explanatory), and of course by that I mean women between 40 and 70 years, and also men in this age group, although to a lesser extent. I know you say that your mothers have a smartphone (we understand the concept today), but not normal, far from it. But, of course, is a segment to exploit and reconquer.

That is precisely what Android would win, and that is exactly what he tried to make Windows Phone. raw WP8 believe that modernity or simplicity? I think that if they want to disguise it first, it’s more the latter. And that makes WP8 have much more insight into this age bracket.

them / as is much more important to trust in a brand that extra functionality , as it surely will not use. They want the phone to call. There are social networks (yes, I know that your mother has Facebook), do not need 4 cores to play games posh, just want a good camera to take pictures of their potential and newborns grandchildren and a great app for weather forecasting, and … Whatsapp (yes, your mother has Whatsapp).

want a Nokia, and therefore, if Nokia is Android, conquered another sector. That’s what Google would win, that’s what Android would win. And if not, the time (and by that I mean that this segment will cease to exist with the natural circumstances, long time) …

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