Wednesday, January 18, 2017

Google could launch the affordable Android One in US: report – CNET in Spanish

The BQ Aquaris A4.5 has been the only phone Android One launched in Spain and Portugal.

Photo of BQ

Android One, the Google project of phones affordable for developing countries, could come to US after all. A report from 9to5Google, which cites The Information makes it clear that the company could bring one of these phones to the country in mid-2017.

According to the source, this Google project has not taken off as expected in developing countries in which it has had a presence, nor in other markets where some partners have launched devices.

While initially the phones had to conform to some particular specifications, Google has been loosening their restrictions in this sense for manufacturers to continue with the project, as reported by the site source. This has allowed while some phones continue to have good specs and are sold for less than US$ 100, others have gone up slightly in price.

the Android One allows users to have the backing of Google in phones manufactured by third parties. The company provides software and security updates for the first two years, something that allows the users to be able to opt for these alternatives.

The problem that would be facing Google is that there are many phones similar that they compete in price in the countries in which it exists at the present time, therefore, to make the leap to the mid-range low of US with Android phones, One of between US$ 200 and US$ 300 could be the challenge of the company, that with the lack of new Nexus phones and the high price of the Pixel, has orphaned users who want phones that follow a standard without spending too much money.

LG could be the partner of Google in the launch of the first Android One in the U.S., as reported by the source. Manufacturers that join this program have in addition with the advertising support of the company, something very positive if we take into account the success of the Pixel in the U.S.

the Android One is a significant project for Google, because it ensures that manufacturers are still including their base services and make few changes to the operating system. Something that otherwise the company cannot control. For an example the Huawei Mate 9, which now includes Alexa, the wizard by voice of Amazon, and not Google Assistant.

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